Brian May has kicked off the new year with a pledge not to eat any animal-based foods this month, signing on to the growing Veganuary campaign.

The Queen guitarist took to Instagram to explain his reasoning, revealing that it’s for his health, the planet, and to lessen the suffering of animals.

 

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Look what Santa brought for me ! OK ! This is my announcement of intent. Starting on the first of January I, this coming year I will be doing VEGANUARY. Which means I will eat only vegan food for that month. After that, I will take a view on whether to continue or not. I’ve already got the support of some friends who are going to join me and compare notes as we go along. European Space Agency Rosetta mission top man Matt Taylor has committed – along with Alex Milas, founder of Space Rocks. @mattc67p @alexandermilas @spacerocksoffical I’m also being joined by a close family member, and my wonderful touring PA Sharon Schwartz. If any of you folks out there are hovering on the edge out there and want to join me too, I’d be delighted. We can mutually support each other ! I figured this book is a good place to start. My reasons ? 1) to lessen the suffering of animals. 2) To lessen the load on our groaning planet. 3) for my health. And … as an animal campaigner, it has been bothering me for a while that I still eat animal-derived food, that has caused indignity and pain to a non-human animal. So I will try to move along the line. I won’t be pressuring anyone else to do the same, and it won’t change my commitment to helping farmers solve the problem of bovine TB. But … for me … it’s time. ???????? How about a hashtag ? #Veganuary2020 and #VeganuaryBri Cheers folks – Bri ?????????? Wow ! I got lots of support !! Thanks PALS !!

A post shared by Brian Harold May (@brianmayforreal) on

As for what he plans to do when the calendar flips over to February, May says he will then decide whether or not to continue with the new diet.

May later posted that the first day “went OK,” giving a shout out to his local Chinese restaurant for aiding in his efforts this month.

Have you tried a vegan or vegetarian diet? How long did you last? What was the hardest part?

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